TEL: 205.968.1189

Jennie Creel
Chief Administrative Officer
Jennie Creel serves as the Chief Administrative Officer of Profitability Squared, Inc., where she oversees the firm's human resources and administrative functions. She specializes in accounting, financial statement preparation, and income tax services, drawing on years of experience to provide clients with accurate financial reporting and dependable tax services.
Jennie is dedicated to delivering quality work with professionalism, accuracy, and attention to detail. Her technical knowledge and commitment to client service make her a trusted resource for both our clients and our team.
My Story
Jennie is a graduate of Baker College (Owosso, MI) where she received a Bachelors of Business Administration with Concentration in Accounting (2013) and a Masters of Business Administration (2015). She grew up in Shelby County, Alabama where she graduated from Shelby County High School. While pursuing her degrees, Jennie began her 7.5-year degree in the banking industry.
Jennie began her banking career as a teller and quickly promoted to CSR, Community Advocate, Prepaid Visa Card Administrator, and Commercial Loan Assistant. In 2014 she left the banking industry to pursue a career with Shelby County Schools as a Bookkeeper/Office Manager. After relocating to Northwest Alabama in 2016, Jennie began to pursue other interests and passions. There she spent 3 years volunteering her time as a Firefighter/First Responder and Fire Department Chaplain while working full-time and raising her children. During this time, Jennie acquired extensive payroll and human resources knowledge as she became the Payroll Coordinator at TRU-Lynn (a Clayton Homes company). She managed and completed all payroll and human resources duties for approximately 280 employees.
In 2021, Jennie moved back to her hometown and began working for Profitability Squared. She brings the aforementioned skills and knowledge as well as knowledge in sales tax, accounting, tax preparation and problem resolution. Because of Jennie’s belief that continuing education is imperative to ensure the most accurate services provided to the clients of Profitability Squared Inc, she continues to study accounting principles and tax laws.